Marketing Product Manager |
This role will work on the operations and strategy execution of the Xbox on the Windows In-product channel surfaces. As Game Pass continues to be a top priority for the business, there is a strong focus on driving growth on the PC gaming audience. This role will be in the mist of this, driving the implementation of the gaming strategy and working closely with the Lifecycle and Moments leads, as well as collaborating with Product Marketing, Martech, Engineering and the Windows in-product teams. |
Position R&R’s |
· Collaborate with Moments & Lifecycle leads, Product Marketing and Windows teams to ideate and align on marketing strategy and tactics for Windows 10 In-product channel. |
· Partner closely (and ongoing) with Product Marketing to understand business priorities and key moments to fuel channel actions. Share visibility of tactics and results. |
· Partners closely (and ongoing) with Window In-Product team to understand channel prioritization process, leverage their expertise and share gaming business priorities to ideate campaigns across the channel surfaces. Partner to drive test & learn. |
· Drive process with internal stakeholders to set prioritization, design campaigns, align with key partners, collect creative assets, manage localization, submit campaigns, ensure proper implementation, and collect analytics for campaign performance review and improvement. |
· Share campaign reporting with partners and leadership team. |
· Identify, escalate, communicate, and resolve campaign issues and blockers. |
· Collaborate with partners on improvement and optimization of current processes, and development of new processes as needed. Regards Varma 732-338-7524 732-338-7524 |